BUD X
PRESENTATION DECK DESIGN MANAGEMENT
ABOUT THE PROJECT
BUD X is a music-centric brand marketing concept created by the CR8 agency for Budweiser.
After successful tests in markets such as India and Chile, CR8 was tasked to refine the BUD X concept and provide a toolkit for the Budweiser team to scale this concept globally, but mainly to emerging markets. Nonetheless, while CR8 had covered most of this project, they needed help redesigning their presentation deck and their Boiler Room party invite in Seoul, South Korea.
Therefore, under the objectives of updating the deck design to improve its narrative and messaging, and recreating its promotional elements and communications pieces for advertising and merchandise, we’ve managed to create a bold and powerful high-design approach for their materials. All by using our branding expertise, as a team we’ve developed a compelling look and feel that went beyond creating graphic materials' styling, it served as a visual communication strategy to leverage their sales growth as well.
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Client Location: Los Angeles.
Project Management performed along with EAT's team.
(weareeat.com) Designs by: Matheus Trevisan & Gustavo Panichi
